

Overview:
Chroma – AI-Powered Video Editing Platform (UX/UI + Front-End)
We designed and developed the full UX/UI and front-end for Chroma, an AI-powered video editing platform built for creators, agencies, and content teams. Our goal was to create a clean, modern, and intuitive experience that highlights the power of Chroma’s advanced AI tools—while keeping the user journey effortless and inspiring.
The platform uses AI to automate complex video editing tasks—from auto-cutting and transitions to script assistance and smart clip generation. We leaned heavily into showcasing this intelligence visually, designing with a light theme, soft gradients, and elegant UI elements that feel as smart as the tech behind them.
Each section of the app—from Features and Pricing to Get Started flows—was built to clearly communicate Chroma’s AI capabilities while removing any friction from the onboarding experience. We crafted modular, scalable layouts with intuitive UX patterns, giving users full control without needing editing expertise.
Front-end development was built with speed, scalability, and responsiveness in mind. Smooth transitions, optimized performance, and micro-interactions help bring the AI features to life—making the platform feel fast, futuristic, and empowering.
From the landing page to the editor toolkit, everything was thoughtfully designed to position Chroma as the next-gen solution for high-quality, AI-driven video content.